These elegant visual business modeling tools reflect more than the
work of two accomplished authors. They came to life by applying an
innovative business model and production process. Alexander
Osterwalder and Ives Pigneur wrote the book on Business Model Generation together with 470 co-creators (hey, I am one, p.5, 4th name). The book is a brilliant work of art and the making of... is a fine case study all by itself.
Definition:
A business model describes the rationale of how an organization creates, delivers, and captures value
Find answers and straightforward visual thinking tools on questions like:
What value do we deliver to the customer?
Which one of our customer’s problems are we helping to solve?
Which customer needs are we satisfying?
What bundles of products and services are we offering to each Customer Segment?
Or definitions like:
A Value Proposition creates value for a Customer Segment through a distinct mix of elements catering to that segment’s needs. Values may be quantitative (e.g. price, speed of service) or qualitative (e.g. design, customer experience).
Elements from the following non-exhaustive list can contribute to customer value creation. ...
Could that be working for you? Teaching that lasts?
But wait, the complete toolset will be available on 2009-09-26. Or don't wait: Special Pre-Order Pricing. Need more info? Preview now. Free.
Disclosure: As a cocreator I donated some time and a few ideas. I am obviously biased. I declare no conflict of interest as I receive no compensation other than a copy of the book.
The value is all yours and in what you create for a business dear to you. Get one of the tools right now, the Business Model Canvas, with kind permission from the authors. And if you like it, spread the idea and share your successes.
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